Why Become a Sponsor for Fiesta 2008

Fiesta del Sol-San Diego provides an ideal direct marketing opportunity to reach the booming San Diego County/Tijuana market. By partnering with JOB and becoming a Fiesta del Sol sponsor, your company increases visibility and brand-awareness among thousands of target consumers. As a sponsor, your company will provide product samples and promotions, deepening your brand recognition and loyalty, and developing ties with the community in a major Latino market. Come reach thousands of potential consumers while supporting an important community event!

Download 2008 Sponsorship Package.
Download 2008 Media Sponsorship Package.
Download 2008 Program Ad Form.
See the list of Fiesta del Sol sponsors.

A Booming Hispanic Market:
San Diego/Tijuana

The San Diego/Tijuana region is the third-largest Hispanic market in the U.S.

The San Diego/Tijuana border is the busiest in the world, with more than 56.3 million people crossing each year. The #1 reason for crossing is shopping.

San Diego is the 10th largest Hispanic market for retail spending. Latinos in San Diego County have an estimated buying power of $12.6 billion annually.

Nearly 880,200 Latinos live in San Diego County while 1.8 million live in Tijuana-Mexico’s fastest-growing city along the U.S.-Mexico border.

By the year 2020, Hispanics will comprise 34% of the US population.

Source: 2000 and 2002 Strategy Research Corp. - U.S. Hispanic Market Blue Book; SANDAG (San Diego Association of Governments) 2020 Region-wide Forecast; 2003 Claritas, Inc.; 1999 California Counties and City Health Departments; and 1999 San Diego Dialogue. Sponsorship

Sponsorship Packages

Fiesta del Sol-San Diego brings an enormous celebration of culture into a neighborhood that is rarely celebrated. We offer healthcare, financial,
and education information to a demographic that usually has no access,
art to a community to help it heal and transform, and cultural identity
for all to celebrate. Proceeds from the Fiesta will support and benefit
various J.O.B. community development and awareness programs throughout the year. We invite you to join our community and our Fiesta!

There are four levels of sponsorship available for our corporate and
organizational partners: Premium, Deluxe, Puesto, and Small Business.

Premium Sponsorships provide the maximum exposure for your brand and logos, and give you multiple channels to deliver your organization’s message to festival attendees. Deluxe Sponsorships provide a variety of opportunities to build brand awareness. Puesto sponsorships are ideal for smaller organizations. While the Small Business Sponsorships are perfect for local companies who are looking to make in-kind or service-oriented contributions to the Fiesta. The attached PDF provides details for all sponsorship level.

Download 2008 Sponsorship Package.
Download 2008 Media Sponsorship Package.

Contact us today at (619) 255 6986 or via email at info@justicesandiego.org for more information. We look forward to working with you on this event.